Blog
Interview Videos – Different Types for Your Business
Do you want your company to stand out from the competition? Or want your brand to be viewed as an expert within the space you operate in? Do you want to add video content into your current video marketing/content marketing calendars? If you answered “yes” to any of...
Introduction Videos: Introduce Your Team Through Video Content
In today’s world of online connectivity, we often find ourselves interacting with humans less and less each day. You can do all your shopping online and have things delivered to your home. You don’t even need to call your favorite pizza place to place an order...
How to Document the Creation Process with Video
Document the creation process with video. When it comes to developing a new product or service, a lot of information may be a “company secret” or have a proprietary method that only your company uses. This is information that you don’t want people, especially your...
How Q&A Videos Help with Video Marketing
Have you ever been in a situation where you’ve had a question about something, but were too afraid to ask? Then you noticed other people had the same question as you, so you feel a sense of relief. This is where Q&A videos can be helpful. First of all, don’t ever...
Video Content Marketing: Go Behind-the-Scenes
One of the best parts of purchasing your favorite movie on Blu-Ray or digital is that it often comes with extra content, like behind-the-scenes footage. It’s interesting to see what goes into making some of my favorite movies. Behind-the-scenes content helps people...
Why You Need to Address FAQs Through Video
Think about the last time you were researching a new product or service. You probably had a few (or maybe a lot) of questions you were looking to have answered. After all, you want to ensure you’re spending your money wisely. So, where exactly is the FAQ section on...
Create Product Videos with a Purpose
Do a quick Google or YouTube search for anything related to a “product video” and you’ll get hit with a lot of results. They will probably consist of videographers giving you tips on how to shoot some product videos. That is - have some good lighting, get macro shots,...
Why Video Testimonials Are Really (REALLY) Important
Why Video Testimonials Are Crucial for Your Business Every business aims to offer impeccable customer service and win the trust of their clientele. A satisfied customer can be your best brand ambassador, and capturing their positive feedback through video testimonials...
Should You Use Humor in Your Video Marketing Strategy?
It’s really easy these days to find a video online that’s funny, share it with your social circle, and get a good laugh out of it. Generally speaking, these videos are reserved for cute animals, SNL skits, or the latest comedic meme trend on Facebook. There’s no...